Aveda - Field Sales - Salon Development Partner - Maryland
Company: Est--e Lauder Companies
Location: Bolingbrook
Posted on: May 8, 2022
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Job Description:
Store Visit Time Allocation (70% of Role)
-
Consumer Facing Side-by-Side Selling/Driving Conversion (40% of
visit)
- Develop teams through regular, quality salon/institute visits and
one-on-ones with focus on
- Achievement of sales and productivity goals and brand & sales
objectives. Lead annual Joint Business Planning Sessions for key
accounts.
- Manages/leads/influences team in driving sales, excellent
customer service and quantifying the team's ability to meet and/or
exceed sales goals.
- Utilizes and demonstrates solid understanding of sales, product
knowledge, events, operations, retail market and salon industry to
keep business and team moving forward by capturing consumer
insights/sales trends/traffic patterns and using learnings to
influence optimization of the field operation.
- Assess staffs' incorporation of skills and techniques taught and
overall sales performance.
- Observes and provides feedback to salons regarding
performance.
-
Training/Education (30% of visit)
- Deliver effective sales by modeling, observing and providing
feedback to ensure effective delivery of sales techniques for
varying consumer profiles, including cross selling techniques for
new consumers, to ensure sales goal achievement.
- Analyze and evaluate how the team is using training knowledge to
drive sales, as well as recognize and coach to opportunities for
improvement.
- Promote Aveda hair color and hair/spa treatments to increase
Aveda services in salons.
- Drive Brand education: ensure staff is well-versed in brand
messaging, differentiation and assortment.
- Deliver brand trainings to dedicated salon-wide staff on product
knowledge, service experiences, selling and leadership skills.
-
Building Current Relationships (10% of visit)
- Create and maintain strategic salon/institute partnership(s)
where appropriate.
- Develop good working relationships with partnered salon staff to
recognize opportunities that are consistent with the company's
strategic direction.
-
Events (10% of visit)
- Partner with salons/institutes to create innovative in-salon
events and use learnings to maximize effectiveness of the market
calendar long term.
-
Reviewing Business Performance (10% of visit)
- Communicate sales goals and client engagement strategy
- Proactively identify inventory/stock issues that may inhibit
business.
-
- OUT OF STORE _(30% OF ROLE)_
- Analyze the business and identify sales goals/targets to be set,
proactively anticipate and rectify obstacles to goal achievement
using critical problem-solving skills, target specific KPI's
relevant to the business, strategize client engagement to attract,
convert, and retain clients.
- Partners with Centers of Excellence to more effectively manage
and lead business.
- Identify and convert new business to strengthen market share.
- Create feedback loops to the brand: share feedback with central
teams on execution, competition's products, service offering and
activity; maintain in-depth knowledge of market trends,
demographics and customer needs/behaviors and reactions.
- Develop good working relationships with Brand leaders, COE
staffs, and salon/institute partners.
QUALIFICATIONS
- -3-4 years' experience leading/managing sales and customer
development preferably in Salon/ Beauty industry.
- Ability to Maximize volume and revenue in accounts by utilizing
fact-based selling methods
- Build and maintain strategic partnerships with customers & COE
functions and drive customer satisfaction through superior service
and execution
- Activate local and national initiatives and promotions to build
brand development and maximize brand performance
- Solid understanding of sales, product knowledge, events,
operations, retail culture and beauty industry.
- Deep understanding of the salon industry and current trends.
- Ability to see problems and develop action plans to get past them
(i.e. inventory/stock issues)
- Demonstrated results through strategic thinking
- Charismatic individual with strong negotiation and communication
talents
- Ability to work in a fast-paced collaborative environment with
multi-unit management skills.
- Availability to work key business hours including weekends.
- Must have valid driver's license to operate ELC fleet
vehicle.
We are an equal opportunity employer. Minorities, women, veterans,
and individuals with disabilities are encouraged to apply. It is
Company's policy not to discriminate against any employee or
applicant for employment on the basis of race, color, creed,
religion, national origin, ancestry, citizenship status, age, sex
or gender (including pregnancy, childbirth and related medical
conditions), gender identity or gender expression (including
transgender status), sexual orientation, marital status, military
service and veteran status, physical or mental disability,
protected medical condition as defined by applicable state or local
law, genetic information, or any other characteristic protected by
applicable federal, state, or local laws and ordinances.
The Company will endeavor to provide a reasonable accommodation
consistent with the law to otherwise qualified employees and
prospective employees with a disability and to employees and
prospective employees with needs related to their religious
observance or practices. Should you wish to apply for this position
or any other position with the Company and you believe you require
assistance to complete an application or participate in an
interview, please contact USApplicantAccommodations@Estee.com.
Keywords: Est--e Lauder Companies, Bolingbrook , Aveda - Field Sales - Salon Development Partner - Maryland, Other , Bolingbrook, Illinois
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